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Creed Featured in Super Bowl Ad With Patrick Stewart

23 years after their zeitgeist-capturing halftime performance at the Dallas Cowboys vs. Denver Broncos Thanksgiving Day game, Creed is once again in the NFL spotlight.

While they won't be taking to the Super Bowl field, the band is featured in a Paramount+ ad which will air during the big game. In it, the band is shown performing their hit song "Higher" alongside a surreal assortment of characters including Patrick Stewart, Arnold Shortman of Hey Arnold!, Master Chief, Drew Barrymore, and more.

Creed is set to play their first live shows together since going on indefinite hiatus in 2012 later this year, with both a themed cruise and full reunion tour scheduled.